You booked the photoshoot, you picked the location — and now the wardrobe panic begins. After years of photographing couples and families against Prague’s ochre facades and grey cobblestones, I have strong opinions about what photographs beautifully here. Here is the advice I send every client before their session.

Romantic couple & engagement photos at Prague. Captured by Prague engagement photographer Kemal Onur Özman.

The one rule that matters: coordinate, don’t match

Identical outfits look dated; complementary tones look intentional. Pick two or three colors that live in the same family — cream, camel and rust, or navy, dusty blue and grey — and let each person wear a different piece of that palette. Prague’s architecture is warm-toned, so earthy colors, deep greens and blues sit beautifully against it.

What to avoid

• Neon and very bright colors — they reflect onto skin and fight the city’s palette.
• Large logos and text — your eyes go to the words, not the faces.
• Tiny tight patterns (thin stripes, small checks) — they shimmer oddly on camera.
• Brand-new shoes — Prague’s cobblestones will test them; comfort wins.

Spring (April–June)

Light dresses, linen shirts, soft pastels. The gardens are in bloom, so let them carry the color and keep clothing gentle. Bring a light jacket — mornings stay cool into May.

Summer (July–August)

Flowing fabrics move beautifully in photos and survive the heat. For sunrise sessions bring a layer; for daytime, choose breathable natural fabrics and avoid pure white, which can blow out in harsh sunlight.

Autumn (September–October)

The easiest season to dress for: rust, mustard, burgundy and camel echo the falling leaves. Long coats photograph wonderfully in motion on bridges and park paths.

Winter (November–February)

Embrace the coats — a well-cut wool coat is a better photo garment than anything underneath it. Add texture: scarves, knit hats, leather gloves. Dark green, deep red and charcoal glow against snow and Christmas lights.

A note for families

Dress the children first, comfortably — a cold or itchy child ends a session faster than rain. Then build the adults’ outfits around theirs. Bring one spare top per child; experienced parents know why.

Still unsure? Send me your outfit photos before the session — style advice is part of the service. Details on packages and prices and in the photoshoot FAQ.

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